MasterClass Gift Card Program
Co-piloted physical gifting program with the Art Director, producing premium code-activated cards, foil-embossed variable-data card enclosures, mailing in gifts in the two weeks before Christmas. Added timed-delivery for sending of electronic-gifts to purchase flow, quadrupling average monthly e-gift sales targets.
“Caitlin’s can-do spirit, creative problem-solving abilities, and diverse skill set made her MasterClass’ most-valuable coworker. Whether it was bringing cross-browser consistency & pixel perfection to all our screens, printing hundreds of personalized gift cards in a short time, type-setting and proofreading class material for our class creators, or troubleshooting the internet for the whole office, Caitlin solved so many problems as MasterClass grew from 3 to 30+ employees. She is more than an amazing coworker—she is a superhero! I really enjoyed the almost 2 years we worked together and I hope we get to again in the future!”
— Rebecca Garza-Bortman, Art Director at MasterClass